Breakpoint Variants

Sumatra now fully supports Framer breakpoint variants with no-code suffixes to create responsive designs that look great on every screen size.

Improved Metrics

In addition to convert rate and lift metrics, the experimental results view now includes the number of unique visitors assigned to each variant to help evaluate the significance of results. 

Cross-Domain Experiences

Create experiences that span multiple subdomains to design experiments and personalizations that are consistent across the customer journey from www.your.co → docs.your.co → app.your.co, ...

AI Audiences

As soon as you install the snippet, Sumatra begins analyzing your traffic to identify segments of visitors to target with experiences, based on device language, geolocation, UTM campaign, referrer, session count, and more.

Cookie Consent

To make it easy to comply with GDPR and CCPA cookie consent regulations, Sumatra's browser SDK now supports both Opt-in and Opt-out consent methods.